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James Beck · Founder of Voxd

Practical AI advice.
Hands-on delivery.

I help businesses make good technology decisions and build what comes next: useful AI, connected systems and software that makes work easier.

A former corporate CTO and founder of XView, I bring business experience and hands-on development together. You work directly with me, from the first question to the detail of delivery.

How I can help

From “could we?” to something that works.

Bring a business problem, an idea or a team that needs direction. I can help shape the next step and stay involved to deliver it.

Find the right direction

AI strategy, opportunity reviews and fractional technology leadership. I help you decide what is worth doing, choose the right tools and give your team a practical plan.

Help your team put AI to work

Practical training and help adopting the right tools. From leadership briefings to hands-on workshops, we work with real tasks so your people can use what they learn.

Explore the creative possibilities

AI images, video and recognisable digital characters. I combine creative direction with repeatable production workflows to help businesses tell their stories in new ways.

Selected work

A few things taking shape at Voxd.

A snapshot of projects delivered through Voxd, from connected business systems to creative AI. The full stories explain the problem, the approach and what was built.

Speakers in conversation at an iGlobal Forum event

Intelligent automation

iGlobal Forum

From sales conversations to personalised proposals

Voxd connected email, call transcripts and CRM information to help the sales team create proposals shaped around each buyer, with human review before publishing.

Read the story on Voxd
Food and drink festival supplier stand

AI agents & business systems

Waitrose Winter Food & Drink Festival

A supplier portal with AI guidance built in

Voxd combined a supplier portal with an assistant that uses trusted guidance and live information to help suppliers find answers and understand their next steps.

Read the story on Voxd
Pricify’s AI presenter Dave in his workshop

Creative AI & video

Pricify

A digital character with a consistent identity

Voxd created Dave, an AI presenter, and a repeatable video workflow that brings together a recognisable character, approved narration and carefully reviewed shots.

Read the story on Voxd

In development · Comfy Pub Co

A digital companion for a trip to the pub.

A branded app foundation, with bookings, ordering, loyalty and an in-app AI host planned as the next stages. An example of how I’m using AI to help bring bespoke software to life.

Explore the project
More case studies at Voxd

A little background

Hi, I’m James.

I like getting close to a problem: talking to the people doing the work, understanding what gets in their way, then building something that helps. Today, that often means bringing AI and bespoke software together.

As a founder and former corporate CTO, I’ve seen technology from both sides: making the business decision and doing the work to deliver it. Over the years I’ve delivered hundreds of projects, from e-commerce to entire business systems.

I’ve also built a social-media-connected karaoke machine on a double-decker bus for Mastercard. Some problems are more unusual than others.

Along the way, I founded XView, a platform for rapid bespoke software development. That experience remains part of the foundation for my work with AI and Voxd today.

Connect with me on LinkedIn

The business I’m building

Voxd website

Personal involvement. Delivery through Voxd.

Voxd is where I bring this work together: AI strategy, agents, automation, bespoke software and creative production. I lead the work and stay close to the business problem, the technical decisions and the finished experience.

You can start with a conversation with me, whether you need advice, a workshop or a complete build. Through Voxd, I can take projects into implementation and ongoing support, bringing in trusted specialists when the work needs them.

Explore the full offering at Voxd

Work with me

What could work better?

Tell me about a process that takes too long, an idea you want to test or a decision you’re weighing up. You don’t need a technical brief. We’ll work out a sensible next step together.

hello@jamesbeck.co.uk